NOTE: This post is out of date. "Alice" starts Extended Day, the Montessori equivalent of full-day Kindergarten, in September 2011, which will make me available for semi full-time work. When I am out and about with "Alice," my 2-year-old daughter, I am often asked what I do for a living. I usually answer "communications consultant" rather than "work at home mom" (WAHM) or "mompreneur." Some people seem to think WAHM and mompreneur are the new euphemisms for … [Read more...]
Archives for November 2009
Social Media Campaign Sets Guinness Record
November 23, 2009 by
The Atlanta-based social media marketing agency Everywhere set a Guinness World Record October 16 to 17, 2009, for the most widespread social network message in a 24-hour period with 209,771 mentions on Twitter, Facebook, and blogs. In fact, the massive viral effort was so successful that #beatcancer, the campaign's trending topic, became the top one on Twitter. Incredibly, Everywhere conceptualized and executed the one-day pro-bono campaign in one week. It ended … [Read more...]
Blog with Integrity FTC Webinar
November 21, 2009 by
Blog With Integrity hosted a free webinar on Nov. 10, 2009, featuring Federal Trade Commission (FTC) Associate Commissioner for Consumer Protection Mary Engle. The webinar discussed the new FTC guidance on disclosure and endorsements, which is critical information for bloggers who write about products and services plus the public relations and marketing people who hock them. You can view the Vimeo video below. I have signed Blog with Integrity's online pledge. I … [Read more...]
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